Content Strategist for Food Bloggers

Has anyone ever told you to “just publish consistently,” but you aren’t really seeing your content getting the traffic it deserves? 

I hear that a lot. In fact, it’s why I work with food bloggers who are ready for a smarter, more sustainable approach to growth.

As your food blog content strategist, I help align your blog content, email marketing, and Pinterest so growth doesn’t rely on churning out more posts. 

Instead, it’s driven by clarity, strategy, and content that works together.

Check Out My Services

I help established food bloggers grow with purpose by building community around their content and publishing with intention.

Hey, I’m Jackie!

Over the past 6 years, I’ve helped food bloggers of all niches and different stages of growth write, edit, plan, and optimize their blog content. I’ve managed high publishing volumes, worked through evolving SEO strategies and shifting algorithms, and seen endless audiences grow.

Throughout all this work, one thing has been abundantly clear: More content isn’t the answer. Better direction is.

I see it firsthand almost every day: food bloggers burning out just trying to keep up with content schedules that aren’t aligned with their goals, their audience, or the way search is changing.

That’s why I want the bloggers I work with to understand that strategy is the missing piece when your time, energy, and momentum are constantly being drained.

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I’m Here to Help You…

Align your blog content with your long-term growth goals

Optimize content for both traditional SEO and AI-driven search

Use Pinterest strategically as a search engine and traffic channel

Build email ecosystems that nurture readers and support monetization

Create content systems that reduce overwhelm and improve consistency

TL;DR I help food bloggers step back, look at the bigger picture, and make intentional decisions about what they publish.

Check out my services to see how it’s done!

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Why Work With Me?

My credibility has been built on years of hands-on experience:

  • 6+ years of full-time work in the food blogging industry

  • A formal marketing education, plus ongoing professional development for over 12 years

  • Regular involvement in the industry through conferences and the community

  • Experience mentoring food bloggers and writers

  • Direct, hands-on work across blog content, email marketing, Pinterest, and audience growth

I’ve worked with over 35 food bloggers, managed high-volume content demands, and seen how strategy needs to evolve as blogs grow.

I meet clients where they are and guide them forward without wasting time.

Check out my services
“Before working with you, I would test recipes and shoot them sporadically. Now, I’m definitely getting more content out there. Writing blog posts has been the most difficult part of food blogging for me and having you in my corner has been an enormous help!”
— Michelle, Food Blogger